To mark seven years of vineyard vines at the Oaks and Derby, Kentucky Living has seven questions for the co-founding CEO’s, brothers Ian and Shep Murray, who just 20 years ago traded in their desk jobs in Manhattan to launch the vineyard vines brand with neckties. During Derby week, track revelers will be seen sporting vineyard vines ties, hats, dresses, sport coats, belts and other accessories.
“This year we’re excited to announce that we’ve taken over Section 110 at the first turn. Guests sitting in Section 110 will get a fully branded experience and our hope is that this year and for years to come Section 110 or the ‘vineyard vines section’ will be the place to be!”—Ian Murray, Vineyard Vines CEO & co-founder
“We are proud to be part of such an iconic sporting institution. Vineyard Vines is all about fun, and the Kentucky Derby is the ultimate American sporting event that combines fashion, fun, and sport. “—Shep Murray, Vineyard Vines CEO & co-founder
“Don’t overthink it or take yourself too seriously! Our wives would probably also add that comfortable footwear is key to having the best possible Derby experience.”—Ian Murray
“As always, we’re excited about seersucker, patchwork, and lots of bright colors. Each year we reinvent our classic Derby tie prints that feature horseshoes, roses, mint juleps, bits, jockeys, all types of equestrian symbols.”—Shep Murray
“The Derby is our favorite event of the year to make a statement with a necktie. It should be loud and proud! For any of the gents in attendance who are having trouble tying their ties, stop by one of the Vineyard Vines shops. We’re always happy to lend a hand.”—Ian Murray
“Pastels are a good way to ease into Derby style. Or, you can take your risks with accessories like your tie, socks, and belt and keep the rest of the outfit more neutral.”—Shep Murray
“When we attended the Derby for the first time, we didn’t realize that everyone wore pink on Oaks Day. For anyone new to the event, that’s always a helpful tip!”—Ian Murray